Where human creativity meets AI intelligence.
An independent AI product studio. We research, design, build and run our own software and SaaS products.
How it works
Four disciplines, one product.
Research, data, strategy and marketing in the same room, working as one product team. No handovers between disciplines, no distance between thinking and making.
Portfolio
Products with a clear Northstar
Live
B2B · Funding tech
grantfit.nl
A smarter way for Dutch organisations to discover, match and apply for the right grants and subsidies.
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Validation
Consumer · AI gifting
attentico.nl
An AI gifting autopilot that remembers every date, picks a personal gift, and sends a handwritten card, always early.
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Operating system
From research to running, in one team.
One workspace, every discipline. Research, data, brand, build, launch and growth, in the same room, on the same product, visible and accountable.
A single source of truth across every product.
Clear next milestones, no perpetual roadmaps.
Every decision tied back to the long-term direction.
Studio OS · Q3 view
WeekQuarterYear
Venture pipeline
12 activeBrand readiness
3 of 3 on trackMarket validation
62% confidenceLaunch assets
14 / 18Growth experiments
7 runningAligned with north star
↑ 4.8% wowWhy Studio Northstar
The results speak for themselves
A focused operating model, not a sprawling agency. Every number ties back to a clear long-term direction.